The state of Texas had a website that tracked graduation rates for all universities around the state and LU was always near the bottom. I wish LU would concentrate on STEM degrees and not just offer crappy easy degrees just for enrollment numbers, but that's probably not where the money's at.
Lamar has slowly been buying property around the campus. It does need a buffer zone around the neighborhood. Lots of universities are located in crappy neighborhoods so although a negative it can work.
I would add a parking garage and lots of trees next to the basketball arena so help hide the refineries. I think LU was built on land that was originally owned by an oil company and it was a tank farm. Like the whole area, you can't separate LU from the petroleum industry.